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Campaign Production: Bpro
Project Type
Campaign Artwork
Date
April 2023
Deliverables
Landing page banner, eDM banner, organic social media, paid Meta ads, Google display ads, email signature, A4-A3 posters
I've supported numerous national campaigns for Bpro, each tailored to unique offers while staying true to the core brand. These campaigns are rolled out across the hundreds of campgrounds across Australia and New Zealand that opt into Bpro marketing, reaching a diverse audience of young families, grey nomads, and young adults.
Working closely with a marketer who provides the campaign concept and copy, I bring each idea to life through a cohesive suite of assets that stand apart from BAU communications while maintaining brand consistency. Deliverables typically include landing page banners, organic social media content, eDMs, posters, email signatures, and occasional display ads.
Each campaign is designed with flexibility and clarity in mind, ensuring easy adaptation across locations while engaging audiences with compelling, on-brand visuals.





